06 Feb Answer the same questions as a
JWI515 Managerial Economics
Assignment 2
Executive Brief
Instructions
In Assignment 2, you will analyze the data collected in your GUIDES Worksheet. Now that you have researched the economic conditions of the target country, using the Indicators and other resources, you are ready to make a recommendation. You will present your conclusions and proposed next steps in a 3 to 4-page Executive Brief. In this document, you summarize your key findings, recommend a course of action, and provide a rationale for your proposal. Your home country data is an important benchmark for interpreting the data on the target country which you have been researching.
Use the prompts below to analyze your findings and decide on the best next steps. Make notes on your response to each prompt, so as to clarify your ideas. As an Executive Brief is a succinct business communication, it is helpful to work through your data and refine your conclusions before writing the document. When you are ready to proceed, use the Sample Outline provided at the end of the Instructions to structure your assignment document.
1. Economic Conditions in your Target Country:
o Describe the overall economic health and business trends in the target country
o What three Indicators helped most in assessing the target country’s economic health? Why?
o What stage of the business cycle is your industry in for the target country?
o What does this imply for growth opportunities for your company in the target country?
2. Recommended Option:
o Based on your research, what is the best next step for your company in the target country? Choose
ONE of the recommendations below:
? Enter new market in target country
? Do Not enter new market in target country
? Expand existing market presence in target country
? Plan for withdrawal from the market in target country
o What is the rationale for your recommendation, based on your research?
o What two Indicators helped most in assessing the business outlook for your company and its
industry in the target country? Why?
Executive Brief – Sample Outline
Use the following Outline of sections to organize the body of your Brief. Use the underlined headings as section headings in your memo. Use the prompts in each section to make sure you include the required content.
TO: Your Instructor
FROM: Your Name
DATE: Submittal Date
RE: Managerial Economics 515 – Assignment 2 – Executive Brief
Introduction (Address the following)
Specify your home country, target country, company and the industry it operates in
Give an overview of the task you have done researching Indicators and explain its purpose
Target Country Economic State (Address the following)
Describe the economic health and business trends of your target country
What three Indicators were key in assessing the target country’s economic health? Why?
What stage of the business cycle is your industry in for the target country?
What does this data imply for growth opportunities for your company in the target country?
Recommendation (Address the following)
Choose ONE of the following options to recommend:
? Enter new market in target country
? Do Not enter new market in target country
? Expand existing market presence in target country
? Plan for withdrawal from the target country’s market
Briefly explain the rationale for your recommendation, with reference to your research
What two Indicators were key in assessing the business outlook for your company and its industry in the target country? Why?
JWI515 Managerial Economics
Assignment 3
Price Discrimination Memo
Your Assignment
Your boss has just given you an important, high priority assignment. The company’s core business product has shown steadily shrinking profitability and you’ve been asked to address the problem by coming up with at least one new pricing technique. Prior to the meeting, your boss would like to see a brief Memo that outlines your proposal and explains the impact it will have on units sold and profits.
Instructions
Develop a Memo of 2 to 3 pages for your boss. As a Memo is a succinct business communication, it is helpful to work through your ideas before writing the document. When you are ready, use the Sample Outline provided at the end of the Instructions to structure your assignment document.
1. Describe the company’s product or service, using relevant economic terminology. Questions to address include, but are not limited to:
• What is the product or service? What Utility or benefit does it provide to the consumer?
• What is your company’s history with this product or service?
• What does the competition in the market look like for this product orservice?
• What actions has your company taken to remain competitive?
2. Provide at least two specific proposals for price discrimination:
• Which Price Discrimination technique(s) will you use?
• What is the current price? What will be the new price?
3. Explain how implementing your proposal is expected to impact consumer demand:
• How will your proposal impact sales in the first three months?
• How will your proposal impact sales within eighteen months?
• What would increased sales enable the company to do differently?
JWI 515: Managerial Economics
Professional Formatting Requirements
Your assignment should follow these formatting requirements:
• Typed, double-spaced, professional font (size 10-12), include headings and subheadings, with one-inch margins on all sides
• In place of a Cover Page, provide the following heading at the top of Page One of your Memo:
Ø TO: Insert Professor’s Name
Ø FROM: Insert Your Name
Ø DATE: Insert Date Submitted
Ø RE: Managerial Economics 515 – Assignment 3 –Price Discrimination Memo
• Include a References page that enables the reader to locate original sources. Application and analysis of course materials and resources are expected, and additional research is welcome
• The References page is not included in the required length
Price Discrimination Memo – Sample Outline
Use the following Outline of sections to organize the body of your Memo. Use the underlined headings as section headings in your memo. Use the prompts in each section to make sure you include the required content.
TO: Your Instructor
FROM: Your Name
DATE: Submittal Date
RE: Managerial Economics 515 – Assignment 3 – Price Discrimination Memo
Introduction
Describe the contents of the memo
Product or Service
Briefly describe your product or service. (Address the following)
What utility or benefit does it provide to consumers?
Has your company offered this product or service in the past?
Which competitors offer the same or similar products or services in the market?
How has you company tried to stay competitive in the past?
Price Discrimination Proposals
Briefly describe one price discrimination technique that you will use. (Address the following)
What is the current price? What will the new price be?
How will this technique generate more profits?
Briefly describe a second price discrimination technique that you will use. (Address the following)
Answer the same questions as above for this technique
Impacts on Consumer Demand
Explain and quantify how your proposal will impact sales within the first three months
Explain and quantify how your proposal will impact sales within eighteen months
What could the company do differently, as a result of the increased sales?
Our website has a team of professional writers who can help you write any of your homework. They will write your papers from scratch. We also have a team of editors just to make sure all papers are of HIGH QUALITY & PLAGIARISM FREE. To make an Order you only need to click Ask A Question and we will direct you to our Order Page at WriteEdu. Then fill Our Order Form with all your assignment instructions. Select your deadline and pay for your paper. You will get it few hours before your set deadline.
Fill in all the assignment paper details that are required in the order form with the standard information being the page count, deadline, academic level and type of paper. It is advisable to have this information at hand so that you can quickly fill in the necessary information needed in the form for the essay writer to be immediately assigned to your writing project. Make payment for the custom essay order to enable us to assign a suitable writer to your order. Payments are made through Paypal on a secured billing page. Finally, sit back and relax.
Do you need help with this question?
Get assignment help from WriteEdu.com Paper Writing Website and forget about your problems.
WriteEdu provides custom & cheap essay writing 100% original, plagiarism free essays, assignments & dissertations.
With an exceptional team of professional academic experts in a wide range of subjects, we can guarantee you an unrivaled quality of custom-written papers.
Chat with us today! We are always waiting to answer all your questions.