1. Review the rubric to make sure you understand the criteria for earning your grade.
2. Read chapters 36–50 (pp. 103–120) in Everybody Writes.
3. Access and read How to Write a Successful Blog Post(new tab).
4. Download the BADM-700 and BADM-720 Blogs List(Word document).
5. Complete the following based on the industry selected:
   1. Locate 5–10 industry publications and or trade journals that are suitable for use in your doctoral research.
      1. All the industry publications or trade journals should have the same industry focus (e.g., aviation, education, marketing, HR management, information systems, healthcare, accounting)
      2. Review a sampling of the articles in the industry publications or trade journals to obtain a sense of current and relevant topics and trending data.
   2. Locate 3–5 blog sites producing blog content that is supportive of the selected industry and or your ADP research topic areas.
      1. Use the downloaded blog list and or blog sites identified elsewhere.
      2. Review a sampling of the blogs from the listed cites for content, format, tone, and style in anticipation of writing an industry blog for this assignment.
      3. Identify the focus of your industry blog, preferably one that is suitable for your ADP research.
      4. Locate supporting resources for added content, as applicable.
   3. Important Note: Keep in mind that the blog you write for this assignment will be used in a later workshop as the start for writing an industry article suitable for one of the identified trade or industry publications.
6. Develop and or revise an author tagline for use in your written publications.
7. Complete the written assignment per the guidelines for each of the following sections:
   1. Introduction – Provide a brief 1–2 paragraph introduction in the paper to identify (1) the purpose of blogs, (2) the industry selected for the blog writing (include name and NAICS Code), (3) the general focus of the ADP research interest, (4) specific topic addressed in the blog, and other details as appropriate.
   2. Industry Trade Journals – List your selection of 5–10 industry trade journals by name along with the URL addresses for the publications.
   3. Blog Cites – List the selected 3–5 blog sites by name along with the corresponding URL addresses.
   4. Blog – Write the blog in keeping with the general rules for blogging content and formatting as identified in How to Write a Successful Blog, and any specified rules for guest bloggers found on the selected blog site.
      1. The body of the blog should be 600–650 words in length.
      2. Format the blog similar to the examples found in your selected blog websites; best practices for blogging are always encouraged.
      3. Research how to write catchy headlines and blog titles that capture readers’ attention and draft a working title.
      4. Include a well-developed author tag line. Inclusion of a photo is optional.
8. Use single line space with double-spacing between paragraphs and graphics. Format per APA for all else.
9. Edit, edit, edit using Word spelling and Grammar checker, Grammarly, and other helpful means.

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