28 Jun Imagine you are an international business researcher. You have been hired by a ?Canadian business that is co
Imagine you are an international business researcher. You have been hired by a Canadian business that is considering expanding internationally. They have narrowed the choice down to a few key markets and have asked that you provide some insight as to which market they should choose for their expansion. You should provide your recommendations in the form of an exploratory market research report.
Details: You choose the product the company exports (Apparel/Beer/Chocolate etc.) and which country you are going to investigate on their behalf. Your report should contain the following sections:
Market Intelligence: Political stability, Ease of doing business, Currency Risk, Trade Relationship with Canada
Customer Intelligence: Demographics of the market including potential market size/scope
Competitive Intelligence: Local Industry description and SWOT analysis of at least 2 major competitors
Recommendations: What should the export market strategy be for the company if they choose to enter this market?
Required:
- 5-6 pages
Some of the specific issues that your export market research report should cover include:
- Demand, growth, and price trends for the product.
- Consumer purchasing habits and cultural practices.
- The extent of the competition and who are the main competitors in a specific market or region?
- Market characteristics in terms of size, distribution channels, production, what do they produce, how do they distribute, how do they communicate and what are their strategies?
- The size of the market itself. How many inhabitants are there? How is the economy doing and what about the investment climate?
A typical report can be structured this way:
1. The Product – demand for the product, price trends, consumer purchasing trends for this product
2. The Competition – the extent of competition, SWOT analysis of main competitors
3. The Market – demographics of the market, operations in this market, geopolitical stability
4. Conclusion/Recommendation – summarize your findings, provide recommendations for a specific, targeted export market strategy for this company/product
Our website has a team of professional writers who can help you write any of your homework. They will write your papers from scratch. We also have a team of editors just to make sure all papers are of HIGH QUALITY & PLAGIARISM FREE. To make an Order you only need to click Ask A Question and we will direct you to our Order Page at WriteEdu. Then fill Our Order Form with all your assignment instructions. Select your deadline and pay for your paper. You will get it few hours before your set deadline.
Fill in all the assignment paper details that are required in the order form with the standard information being the page count, deadline, academic level and type of paper. It is advisable to have this information at hand so that you can quickly fill in the necessary information needed in the form for the essay writer to be immediately assigned to your writing project. Make payment for the custom essay order to enable us to assign a suitable writer to your order. Payments are made through Paypal on a secured billing page. Finally, sit back and relax.
Do you need help with this question?
Get assignment help from WriteEdu.com Paper Writing Website and forget about your problems.
WriteEdu provides custom & cheap essay writing 100% original, plagiarism free essays, assignments & dissertations.
With an exceptional team of professional academic experts in a wide range of subjects, we can guarantee you an unrivaled quality of custom-written papers.
Chat with us today! We are always waiting to answer all your questions.