16 Jul An excel workbook of statistical analysis has already been created from a dataset. You don’t need to work on any calculations, just answer the following questions based on the
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in Business & Finance /Marketing
An excel workbook of statistical analysis has already been created from a dataset. You don't need to work on any calculations, just answer the following questions based on the analysis conducted. Write down your observation and interpretation
Background:
The dataset records the sales revenue and its marketing spending on each marketing channel from January 2013 to December 2014.
Explanation of some columns:
Holiday: 1 means holiday, 0 means non-holiday.
PROMOTION: the scale of promotion
SP: ad spending or cost that used in each marketing channel, e.g. TV, email, paid search, online display, product search.
IMP: the total number of exposures that the ad is viewed by a visitor, or displayed on a web page in each marketing channel.
Assignment
1. What's the correlation between each 'IMP'(impression) and 'SP'.
2. How’s the trend of sales over the months?
3. According to visualization between each 'IMP' and 'SP'. How’s the trend of each 'IMP' and 'SP'?
4. Check the segmentation of 'AVERAGE_PRICE' and 'MEDIA_SPEND_of_competitor' for 'Holiday'. Does 'MEDIA_SPEND_of_competitor' have an impact on 'AVERAGE_PRICE'?
5. Check the segmentation of 'Sales' on each 'PROMOTION'. Does 'PROMOTION' boost 'Sales'?
6. Check the coefficient for 'IMP' and 'SP' linear regression model. Summarize the output of the linear regression model, e.g. p-value, r square. What are the indications from these values?
7. What is the marketing mix modeling method? ROI (Return of Investment) of each marketing channel is calculated using this method. How do you interpret contributions to the sales for each marketing channel based on each ROI?
Requirement:
Must include an introduction and conclusion about relationships between business knowledge, statistical modeling method, and how important data visualization skills are used, such as analyzing the sales data from an online store.
3 pages
At least 3 references. The cover page and reference page/s are not included in the above-stated page requirement.
Data
| Date | Sales | Holiday | AVERAGE_PRICE | PROMOTION | MEDIA_SPEND_of_competitor | IMP_EMAIL | SP_EMAIL | IMP_PAID_SEARCH | SP_PAID_SEARCH | IMP_ONLINE_DISPLAY | SP_ONLINE_DISPLAY | SP_PRODUCT_SEARCH | IMP_PRODUCT_SEARCH | IMP_TV | SP_TV |
| 1/7/13 | 515554.89222502 | 1 | 30.0015660065 | 4 | 410000 | 863530.201 | 1060.6740767607 | 11037.6195564885 | 10967.001457846 | 11516.0856376188 | 1921.8737900408 | 5870.9528668572 | 7490.8953663622 | 10741.3857535839 | 11751.3643304429 |
| 1/14/13 | 468720.876201344 | 0 | 34.9981650118 | 6 | 1704000 | 777268.56901428 | 981.0538052283 | 10910.4503410009 | 10645.1883665886 | 9724.5056828696 | 1568.8932774772 | 6451.9896666004 | 8147.8140422114 | 11714.5868640253 | 11828.9803138837 |
| 1/21/13 | 398371.080877776 | 1 | 33.7232752692 | 4 | 1951410 | 790764.214374927 | 893.3483841813 | 10825.381689942 | 10924.8262798737 | 9540.6845283394 | 1560.8640314636 | 4800.4841765455 | 6078.2297154461 | 11138.7370388331 | 12850.4336732459 |
| 1/28/13 | 523995.067191106 | 1 | 39.8264793081 | 5 | 4321800 | 838703.706731684 | 983.469360686 | 10975.6778835798 | 10617.4114483457 | 9106.5109728559 | 1541.019282308 | 2555.5368075784 | 3201.4631313183 | 9464.8605890008 | 11075.5266739935 |
| 2/4/13 | 508059.956171809 | 1 | 39.2740286109 | 3 | 429600 | 808247.772589065 | 937.1304320769 | 10667.6233314069 | 10211.63151464 | 8947.1429014516 | 1443.2523469583 | 858.8500145191 | 1084.9026537846 | 8592.6710384069 | 8802.6904950587 |
| 2/11/13 | 524137.474632649 | 0 | 36.3584365361 | 4 | 932874 | 744831.839957317 | 878.9367976908 | 10767.1087447983 | 11748.4227780282 | 10189.9280239784 | 1748.5446224558 | 350.5227456318 | 441.6336738922 | 9229.90359206 | 10286.5089796661 |
| 2/18/13 | 545531.147964955 | 0 | 36.0126864925 | 6 | 3719196 | 764503.244895339 | 965.6889041413 | 13007.77882453 | 13411.2060054486 | 11477.1648649253 | 1838.2359117437 | 2697.1859637402 | 3271.9425365974 | 10451.9437028404 | 11808.0618471095 |
| 2/25/13 | 483418.744214147 | 0 | 38.5161219386 | 7 | 1335000 | 812007.324348953 | 994.7161972637 | 13047.7473355378 | 12978.3038270132 | 11273.9111337347 | 1904.0606320602 | 3561.5218000238 | 4543.9115894848 | 10282.3611086549 | 11204.9447483345 |
| 3/4/13 | 475735.149673611 | 1 | 38.0716161745 | 5 | 480000 | 765341.969637719 | 915.6447595575 | 13188.4188607544 | 13394.8038262559 | 9571.2482396634 | 1508.9677796503 | 3675.9743011656 | 4543.5124860756 | 8284.5441107032 | 9523.0893169646 |
| 3/11/13 | 510531.429430944 | 1 | 35.5449944598 | 4 | 315000 | 829429.846671503 | 1046.9609034214 | 13168.0766825458 | 13494.8327271964 | 8781.1566659712 | 1460.049230834 | 3815.611180563 | 4872.0888804958 | 8725.1145147278 | 9281.9907569721 |
| 3/18/13 | 506087.403347096 | 1 | 30.9896145368 | 7 | 3489000 | 805166.785350185 | 939.1843261167 | 12994.2243287786 | 12936.2802396727 | 9490.699457478 | 1547.253585336 | 4654.9454512447 | 5635.525495561 | 8815.2778448044 | 9320.2985419339 |
| 3/25/13 | 400493.208109798 | 0 | 35.6827523489 | 3 | 3269256 | 809215.806794349 | 969.8765892696 | 10386.8935335245 | 10968.6021232937 | 9748.836075416 | 1542.9349148138 | 2953.6348746177 | 3463.7811175018 | 8299.3319972233 | 9025.2336744267 |
| 4/1/13 | 754760.859840942 | 0 | 38.1658925433 | 5 | 2262000 | 827294.780587674 | 1008.2038414723 | 10461.6161809566 | 9674.5742211707 | 8713.9573577316 | 1422.4892183219 | 4469.1720661573 | 5427.8857668568 | 7655.2714892178 | 8260.9612587352 |
| 4/8/13 | 489428.847267371 | 0 | 33.3206275174 | 6 | 582000 | 803070.475341388 | 964.7474658503 | 10403.1917859683 | 8984.9362576119 | 8693.6461478734 | 1396.7402263773 | 4314.6953486342 | 5073.5399000057 | 7818.8406757062 | 8293.3575237524 |
| 4/15/13 | 465920.836013387 | 0 | 36.7913995601 | 7 | 2210898 | 886351.416032221 | 1064.1486128157 | 10281.2285651726 | 9692.0777666502 | 9489.3820159818 | 1546.0913586422 | 4501.3575665111 | 5346.4002049238 | 9240.8602108456 | 10984.6111988207 |
| 4/22/13 | 496180.575883606 | 0 | 32.626447052 | 6 | 393000 | 803312.14932329 | 932.2607009515 | 10835.7412838245 | 10460.4528861021 | 10210.0844969862 | 1774.2285254058 | 4349.4742966762 | 5250.487968565 | 9650.3224157014 | 10053.712849682 |
| 4/29/13 | 638277.008896307 | 1 | 32.7990553134 | 7 | 330000 | 782868.036821097 | 918.9250836547 | 11093.0058192679 | 10440.9624992597 | 10665.7544258064 | 1716.0946853417 | 4197.60947751 | 4943.9360515198 | 8710.5506944085 | 10198.8768405062 |
| 5/6/13 | 468693.057852264 | 0 | 34.8713976754 | 7 | 3768000 | 872280.925598816 | 977.8489040188 | 11006.486615818 | 10913.5270298301 | 10536.3377193474 | 1741.4267003537 | 3860.1447423742 | 4935.0256127095 | 9017.0573340701 | 9354.3448309831 |
| 5/13/13 | 436272.597710813 | 1 | 31.8738203757 | 2 | 1896000 | 841907.682981009 | 976.542828582 | 10914.7121496143 | 10666.1026446287 | 10362.5842391828 | 1551.5480001743 | 3816.6369636222 | 4985.8601365171 | 8370.1239014718 | 9721.0702744512 |
| 5/20/13 | 578185.610333369 | 0 | 34.8317868374 | 0 | 480000 | 786292.588759836 | 993.3422041865 | 7970.9262256629 | 7713.617429668 | 10152.4202588403 | 1636.2738398411 | 3679.031450543 | 4330.7138695015 | 11032.4165051632 | 12990.8448816801 |
| 5/27/13 | 602874.993175951 | 0 | 36.1356199087 | 3 | 1320000 | 760098.926478791 | 858.6615428698 | 7981.8127404947 | 7646.2039244898 | 9292.5852414525 | 1579.2864802881 | 3834.5393394842 | 5121.5326396337 | 9763.0129510926 | 10721.7715047441 |
| 6/3/13 | 431978.810163336 | 1 | 32.576856134 | 5 | 0 | 765019.664680346 | 966.6642768008 | 8167.6589979869 | 7908.6556147844 | 7843.6368585745 | 1279.0554224039 | 4185.4862623855 | 5181.5711936833 | 8161.5646073956 | 9038.8942131671 |
| 6/10/13 | 555855.2967978 | 0 | 31.2321075988 | 7 | 192000 | 758538.102491876 | 902.3058091426 | 7844.3883727049 | 7367.3361713109 | 8395.3538829532 | 1357.8135788464 | 3920.6402974308 | 4989.5083260595 | 9406.4200486003 | 9956.9537422128 |
| 6/17/13 | 418044.57725187 | 1 | 30.5767928913 | 7 | 1410000 | 838877.829578423 | 1036.3186524452 | 8063.2337676582 | 8159.563177101 | 8232.7964574445 | 1330.7114431951 | 2670.4560815858 | 3341.2543567386 | 8596.7147917291 | 9378.0179559375 |
| 6/24/13 | 373110.775407309 | 0 | 30.3649102187 | 7 | 1042800 | 696725.495030455 | 817.9592216306 | 8664.1674918525 | 9244.9246593338 | 8324.5905481139 | 1368.4392596993 | 2524.2818314895 | 3257.0897995344 | 7531.4271615241 | 8145.951435123 |
| 7/1/13 | 427432.969016811 | 0 | 29.2100659735 | 7 | 471000 | 747507.86542375 | 957.5856848311 | 8742.2959786945 | 8120.3710305248 | 9788.5413380281 | 1701.539976204 | 3568.1215258038 | 4332.5895755989 | 9065.0525256162 | 10783.6045651192 |
| 7/8/13 | 510668.928141173 | 0 | 35.2057055586 | 3 | 780000 | 758774.733997551 | 970.5519049018 | 8669.4064783749 | 7974.7607729683 | 11066.7811970906 | 1752.9063170992 | 3425.5883584566 | 4384.8183614666 | 9005.2678473066 | 9104.8399239478 |
| 7/15/13 | 432693.032598319 | 0 | 32.4497574682 | 5 | 1488000 | 708052.062754494 | 832.4237332199 | 8895.5572701479 | 8341.1508406864 | 12142.7606794686 | 2132.6820982638 | 2613.9895148357 | 3282.347803993 | 7731.2421355578 | 8288.1904855909 |
| 7/22/13 | 437619.364247437 | 0 | 32.4497574682 | 5 | 0 | 730721.804983071 | 851.9233907658 | 8889.8768896951 | 8554.4460111421 | 11354.3225221925 | 1786.0136119162 | 3887.6002972976 | 4930.8277763549 | 8271.787500819 | 9185.0154213515 |
| 7/29/13 | 415143.373900728 | 0 | 33.4261397218 | 3 | 9000 | 695722.802121245 | 881.2552965618 | 9182.9803697246 | 8742.0319871873 | 7807.3434217512 | 1211.8081831135 | 4542.6737966117 | 5326.9535049484 | 8506.7732896245 | 9866.3224717748 |
| 8/5/13 | 452574.875064434 | 0 | 38.7038896 | 4 | 1178400 | 883351.227275512 | 1135.5591691892 | 9042.7016109972 | 9102.3169935933 | 9206.7231258803 | 1510.9040008238 | 4066.7401228673 | 4923.6758959398 | 8195.0212191688 | 9120.8463376954 |
| 8/12/13 | 487523.206301548 | 0 | 42.909315753 | 1 | 348000 | 838847.23443297 | 954.7438453677 | 8985.3436667289 | 8986.8674928641 | 10543.9904873282 | 1701.4260346367 | 2345.4209343021 | 2965.059438277 | 8867.6520731016 | 10410.1933402454 |
| 8/19/13 | 410808.811231763 | 1 | 38.4465553022 | 7 | 4191000 | 869788.335184762 | 948.4264994535 | 9062.6344751095 | 8946.7673146771 | 10351.7615105891 | 1776.9534428128 | 2860.2489736411 | 3518.6817506358 | 10308.2492358673 | 11490.7583262883 |
| 8/26/13 | 389210.089315526 | 0 | 34.8046113573 | 7 | 2076318 | 791231.31344373 | 954.9355412783 | 13986.3537755214 | 13154.4028312265 | 11867.3343038598 | 1879.0194029403 | 4005.8210224305 | 4550.340028001 | 10047.0091504175 | 10927.8510548943 |
| 9/2/13 | 624996.111913597 | 0 | 42.3314741648 | 5 | 1884000 | 799879.264269856 | 969.3687157525 | 13759.9958667242 | 14735.233748345 | 12000.2190430618 | 1978.7144025222 | 3625.5773980849 | 4396.5775853859 | 11671.8974308427 | 12878.3610006398 |
| 9/9/13 | 538185.078831331 | 0 | 40.0473077361 | 4 | 1666710 | 751164.019064224 | 848.6689603952 | 13681.706233873 | 14034.6386429013 | 11781.0872266711 | 2140.4676737012 | 3032.0293236725 | 3652.5521855591 | 11522.61693585 | 12017.8315683843 |
| 9/16/13 | 526219.283952491 | 0 | 40.9525104178 | 0 | 795000 | 786269.953688319 | 957.3616227877 | 13698.455436311 | 13834.2374058563 | 11950.7588632581 | 1933.7801654373 | 3812.0849616357 | 4447.3458683804 | 11876.0984732541 | 13386.9397719293 |
| 9/23/13 | 494174.821060216 | 0 | 34.289278147 | 7 | 1972980 | 724660.138870466 | 841.7831185793 | 13896.5414996036 | 12818.7489787288 | 11313.5570471562 | 1787.7831983036 | 2055.192960999 | 2464.6573200538 | 10229.9387735331 | 11844.8521249948 |
| 9/30/13 | 426724.801846447 | 1 | 37.2975368358 | 3 | 300000 | 784596.426333556 | 938.6008182522 | 16306.8776338265 | 16750.118364454 | 8695.6331635911 | 1406.8841986082 | 2302.2513922749 | 2864.7479452758 | 8857.1049471145 | 9529.0821549278 |
| 10/7/13 | 737435.935222428 | 0 | 45.2271238324 | 6 | 1470000 | 731986.726370927 | 908.1815895407 | 16313.1736150907 | 14735.138304375 | 9470.4938663161 | 1547.948354433 | 3135.630608592 | 3860.9466150491 | 8568.6632479531 | 9090.9997334516 |
| 10/14/13 | 553702.778565882 | 1 | 35.0045984651 | 7 | 5013000 | 863705.10831022 | 1067.4967066089 | 15981.147606141 | 15351.5759594767 | 10331.2292021124 | 1679.4972463022 | 3451.7221012589 | 4431.0797120394 | 12435.5632729788 | 13171.7809469829 |
| 10/21/13 | 503663.618232401 | 0 | 35.6403657218 | 3 | 1128000 | 895282.389252825 | 1069.5725862025 | 15837.4389747371 | 16454.522832636 | 9827.3973176793 | 1809.9558001454 | 3558.7446471504 | 4448.2986567443 | 17139.9139546387 | 19989.9879172133 |
| 10/28/13 | 640710.016391614 | 1 | 32.2698905533 | 5 | 846600 | 933832.703220834 | 1138.8100079653 | 17954.3947055091 | 17622.8318177688 | 12460.827950118 | 2138.8995260715 | 3580.3071462233 | 4745.8282763323 | 13496.054634205 | 14460.5682139099 |
| 11/4/13 | 498026.556663596 | 0 | 38.412083633 | 7 | 3045900 | 747568.513007389 | 894.7346084682 | 17725.9050626202 | 18945.3408086279 | 13007.5092475146 | 2370.1350916156 | 3607.3069594726 | 4684.4856256528 | 12335.868142065 | 12882.2188103521 |
| 11/11/13 | 640144.5985143 | 1 | 42.577453229 | 5 | 1050000 | 841465.261843513 | 1037.7331852975 | 17784.6240114523 | 17711.01499458 | 11784.3678137582 | 1964.8662403726 | 3891.6512437042 | 4864.128559348 | 15285.3936599443 | 17035.9847378559 |
| 11/18/13 | 583335.47164045 | 1 | 32.3320431246 | 4 | 2988000 | 939603.814329083 | 1080.0358806728 | 17448.0390110834 | 16662.4607442422 | 13569.0114078932 | 2213.2653741298 | 3820.4351495217 | 4815.1477559114 | 15208.3161765114 | 18000.5439929142 |
| 11/25/13 | 813296.287588811 | 0 | 41.1677087187 | 2 | 342000 | 861811.374279173 | 1116.4796057903 | 20302.5408260825 | 19561.3140226186 | 15643.4719453416 | 2588.7190762664 | 5063.7114300495 | 6081.8021309496 | 20170.5622177098 | 21502.9539868096 |
| 12/2/13 | 1128883.29649823 | 0 | 42.2940752075 | 5 | 0 | 988315.952738238 | 1153.5286250868 | 20565.5488953429 | 20605.370199958 | 14580.255867182 | 2484.4898844673 | 5151.558961125 | 6925.056725112 | 16883.9860808854 | 18895.9334510548 |
| 12/9/13 | 1001084.61266607 | 1 | 42.991055114 | 7 | 0 | 1112817.17398024 | 1367.3714821246 | 20379.6885973706 | 20786.7804797603 | 13242.6936856345 | 2396.8411617642 | 4275.3165475407 | 5621.988874062 | 14091.9075242373 | 16050.725353978 |
| 12/16/13 | 886570.533339409 | 1 | 34.5426656579 | 7 | 1254000 | 736200.326471613 | 881.3010059946 | 20319.9329194206 | 19934.4765993781 | 11587.5030762787 | 1695.6752055845 | 3893.8901782004 | 4893.6338276158 | 12381.5305204699 | 15238.5569831063 |
| 12/23/13 | 547204.25911499 | 0 | 32.9281464978 | 7 | 180000 | 636627.148458304 | 710.3250890622 | 20415.4755650118 | 18953.5451606705 | 10502.1229403993 | 1755.8063518346 | 3608.5686096368 | 4745.1105263815 | 12091.1096735055 | 13289.3692913001 |
| 12/30/13 | 569633.214267788 | 0 | 34.8566879542 | 7 | 1806000 | 819333.811088192 | 959.0706459929 | 13722.9855929417 | 13846.0989393173 | 9141.350938885 | 1685.0646100063 | 3307.3007523164 | 4409.4391252091 | 14729.6920340765 | 15284.9458402394 |
| 1/6/14 | 454489.351061213 | 1 | 36.5582033741 | 7 | 63000 | 778763.147910319 | 953.8591264114 | 13948.4394022562 | 13541.2401358577 | 8907.6845120849 | 1446.3894197048 | 2193.6416938273 | 2622.8443864921 | 14877.2181865492 | 16377.9936675508 |
| 1/13/14 | 514507.159988753 | 0 | 32.2456296037 | 5 | 838800 | 990087.003792206 | 1230.5887772129 | 14012.9229608361 | 12584.2154252265 | 9530.0201881193 | 1509.1636806526 | 2011.9691102201 | 2452.3785042088 | 13051.8966682792 | 14425.8669791568 |
| 1/20/14 | 464515.126924129 | 1 | 37.8856508657 | 5 | 2877000 | 916455.209802549 | 1124.9171216357 | 13918.8536844122 | 13396.2129654869 | 9425.5489382194 | 1543.0065402309 | 3340.5449066975 | 4280.8536954524 | 12116.9110618304 | 12671.0543084621 |
| 1/27/14 | 405270.52808562 | 1 | 35.4808124523 | 6 | 3297600 | 763715.969419648 | 902.9236059903 | 15040.9930019141 | 14204.0654114562 | 10244.7441503587 | 1767.6296735545 | 3167.6924317677 | 3739.4163772954 | 11728.8399474804 | 12465.3173037901 |
| 2/3/14 | 529406.387951138 | 1 | 41.7719654732 | 2 | 2229000 | 839236.621656066 | 1054.2924082544 | 14930.1248799767 | 14654.9692995398 | 10665.3873350543 | 1653.6441111932 | 2978.1298727305 | 3962.2871885375 | 10899.1184978849 | 11437.880387004 |
| 2/10/14 | 612168.70934617 | 0 | 37.5005558178 | 4 | 360000 | 875535.179154862 | 983.8415773929 | 15175.7604155583 | 14459.5079531047 | 10016.1875087655 | 1614.7254200853 | 3292.548674793 | 4211.942059623 | 12582.7304467064 | 13450.8256582806 |
| 2/17/14 | 512639.632935922 | 0 | 36.8729273498 | 7 | 630000 | 947408.588659536 | 1158.4700267995 | 15246.775611711 | 15278.3118257739 | 9110.314433493 | 1438.2868002027 | 2775.6836592529 | 3662.5253077383 | 12020.2745037983 | 13075.0284746767 |
| 2/24/14 | 460751.309997941 | 0 | 37.801411814 | 5 | 2671110 | 865791.843846763 | 1074.3490673858 | 12593.6055674955 | 11845.1809143274 | 8386.9333645505 | 1347.0444871764 | 2873.4517889772 | 3542.8997109399 | 11152.838943573 | 12021.7557495209 |
| 3/3/14 | 562006.52421884 | 1 | 41.4884081209 | 4 | 600000 | 825974.045853624 | 959.1072356433 | 12690.9120838298 | 12003.4818074589 | 8101.4293572149 | 1357.6310438041 | 3395.168915072 | 4179.2804084692 | 10240.3635777842 | 11140.4377617423 |
| 3/10/14 | 564982.033151222 | 0 | 38.4671656688 | 7 | 0 | 1009994.15401 | 1191.3122865932 | 12816.676386824 | 12962.9934876108 | 8354.6685591197 | 1406.1107183136 | 3592.5489094456 | 4332.4224843361 | 12240.1239121588 | 13359.0062760051 |
| 3/17/14 | 555279.376604489 | 0 | 38.175789214 | 7 | 3550500 | 850125.791972056 | 974.601962913 | 12459.6311186839 | 11632.4014953881 | 8529.3657352568 | 1448.8522458434 | 3354.8571970469 | 4321.4487710443 | 10206.3629389278 | 11842.9622478369 |
| 3/24/14 | 452409.766213813 | 0 | 33.8353414078 | 7 | 432000 | 889365.804256491 | 1156.4505071738 | 12413.7357531847 | 12667.9871922413 | 8123.1772663533 | 1359.8445324822 | 3430.6364917179 | 4310.2390115181 | 10084.9127357773 | 11458.4135436218 |
| 3/31/14 | 779112.258316751 | 1 | 40.5315856296 | 4 | 1545402 | 956211.677121793 | 1168.5630037439 | 13346.6554376659 | 13343.5407966226 | 7338.4542537098 | 1052.6713946398 | 3255.1403800182 | 4217.0274280893 | 12433.4499479536 | 13705.4006853187 |
| 4/7/14 | 599229.215485865 | 1 | 37.6944131966 | 7 | 3241152 | 1192065.03696294 | 1427.2821913458 | 13702.2516970564 | 13588.5194803098 | 6883.753988182 | 1130.0174087144 | 3360.0729670428 | 3944.2611225176 | 10049.2231723388 | 11619.693068125 |
| 4/14/14 | 487160.964239032 | 0 | 35.4255945159 | 7 | 3957000 | 988068.152191022 | 1145.2038760048 | 13471.8126965984 | 13195.4346629442 | 7525.0147484219 | 1257.8952688873 | 3535.6516013059 | 4187.1933285471 | 12417.7567463066 | 14091.4132187383 |
| 4/21/14 | 559185.827508074 | 0 | 35.1620270218 | 4 | 150000 | 975289.568273152 | 1274.7396548868 | 13433.0734167477 | 12761.3551759189 | 7674.4944420655 | 1269.5967008441 | 2890.6298909812 | 3686.9299628476 | 12888.1321717079 | 12889.8981355166 |
| 4/28/14 | 729284.736282471 | 1 | 32.8248712685 | 7 | 204600 | 1058911.94718141 | 1246.672607337 | 13255.387356951 | 13018.6941726662 | 8283.0156889129 | 1326.4046080475 | 2683.7332409873 | 3469.5420043583 | 13450.1402908595 | 13862.8033105519 |
| 5/5/14 | 473373.097203784 | 0 | 36.8583999766 | 7 | 2400000 | 1080784.85205798 | 1323.0290246919 | 13473.3822606745 | 13682.7787356456 | 7232.977359953 | 1216.856536365 | 2924.5435641472 | 3603.2721476302 | 8168.0392658369 | 8787.017266312 |
| 5/12/14 | 513026.093089424 | 1 | 35.1706150427 | 3 | 3918000 | 1009485.01964031 | 1236.9255859688 | 13395.4084046744 | 12245.2382436809 | 7187.432822194 | 1184.8997365645 | 3101.7599094308 | 3806.1478128946 | 10737.1726926524 | 11301.8322701889 |
| 5/19/14 | 600266.576399435 | 0 | 35.840714696 | 3 | 459000 | 986093.367619622 | 1187.8744618756 | 13665.6831763063 | 13757.2055613993 | 5973.6229780217 | 1024.4650365327 | 3210.001318738 | 3795.9428157144 | 12226.0786154819 | 13678.7789724132 |
| 5/26/14 | 642193.629325771 | 0 | 39.8475808741 | 3 | 1440000 | 1002743.28908184 | 1151.6373692045 | 12111.7753129717 | 11962.7258485647 | 5317.6854195728 | 826.4235788507 | 2633.1500551239 | 3296.2041044253 | 10354.2737627594 | 11110.0793701232 |
| 6/2/14 | 541088.301613491 | 1 | 35.8350775688 | 7 | 47550 | 992520.533952754 | 1157.7013966802 | 11996.8536713009 | 12380.5806190097 | 6260.8524584305 | 989.5397495082 | 2162.6402505487 | 2786.7296661043 | 9622.464789102 | 11627.4574451233 |
| 6/9/14 | 570025.41643195 | 0 | 32.716802228 | 5 | 222000 | 897630.645312383 | 1075.2185741559 | 12064.3138139504 | 11864.171585329 | 7463.2478167065 | 1185.2733371287 | 2152.8576231012 | 2678.3537211815 | 11359.7323274663 | 13056.8956226996 |
| 6/16/14 | 538649.126215343 | 1 | 34.9526771788 | 7 | 1266000 | 1046642.00021071 | 1242.9123232139 | 11939.1536730253 | 11938.9116343021 | 7065.3970921096 | 1258.2464169725 | 2387.0763364465 | 2941.8325243917 | 9330.4501302513 | 10775.2038635659 |
| 6/23/14 | 418121.535197507 | 0 | 34.7193391717 | 7 | 924000 | 1009123.73759017 | 1262.1940751444 | 12070.2773730483 | 12086.4362723971 | 6757.1227335364 | 1013.2862683096 | 2269.5280778337 | 2799.0302800216 | 9720.7662988419 | 10696.0971299256 |
| 6/30/14 | 499594.544632756 | 0 | 30.6398266832 | 7 | 1101000 | 1005973.66372007 | 1131.5458885653 | 17524.8546825737 | 16918.2695144614 | 6463.0489228712 | 1050.4052734205 | 2741.4038744394 | 3528.710648691 | 10163.5154290044 | 11108.5848868375 |
| 7/7/14 | 484678.336573692 | 0 | 33.9384613863 | 4 | 58800 | 918222.90855747 | 1069.3115299891 | 17612.1530261018 | 17459.7941089988 | 6198.8853206444 | 1116.8378006985 | 3258.9519078155 | 3892.429513089 | 8663.5467118472 | 9193.7205588841 |
| 7/14/14 | 434144.350452166 | 0 | 32.7342130657 | 7 | 1344000 | 950985.384548515 | 1209.2684148466 | 17759.8274984779 | 17268.941835819 | 7345.8979178587 | 1275.8233871171 | 3290.2861435042 | 4010.9602976239 | 8905.9946582811 | 9888.3579769096 |
| 7/21/14 | 440849.454949605 | 0 | 36.1853672773 | 3 | 3660876 | 948983.333217322 | 1143.3869598415 | 17848.7423630366 | 17146.6210814468 | 9475.9399877385 | 1656.7318483405 | 3420.7832967901 | 4265.571529485 | 10450.5559097116 | 11682.9150476426 |
| 7/28/14 | 429708.297819586 | 0 | 33.8799802047 | 3 | 907800 | 864518.839302487 | 1051.7051797616 | 16309.2919727494 | 16710.8866609631 | 8004.4010861498 | 1315.9370196174 | 3209.0945135222 | 4106.6176982542 | 9862.3120889683 | 10140.6953234672 |
| 8/4/14 | 511725.062156209 | 0 | 41.6238399526 | 4 | 1023000 | 966521.853949101 | 1180.6678178686 | 16561.3345051647 | 15664.9121704682 | 6996.3246515816 | 1173.1704452086 | 2813.2744767233 | 3468.7281534899 | 9170.2203575405 | 10486.7022635526 |
| 8/11/14 | 520943.571013572 | 0 | 45.3615394065 | 1 | 35400 | 1007109.55330305 | 1206.3880188918 | 16662.4255794153 | 16064.1092969273 | 6952.9475807445 | 1145.7036015787 | 2371.9962872025 | 2928.0829998588 | 8542.129018263 | 9269.7746353688 |
| 8/18/14 | 466785.359604917 | 1 | 42.3885451059 | 3 | 3900000 | 1116068.49239037 | 1412.7239388339 | 16510.8740547535 | 15209.6222043438 | 7087.7134334258 | 1199.0643209381 | 2575.1842110925 | 3175.6183916319 | 10641.6684722951 | 11659.5340220204 |
| 8/25/14 | 456443.085526818 | 0 | 39.4320325455 | 7 | 1681782 | 1003149.2105761 | 1188.3040376568 | 17378.7772746035 | 17845.9586910894 | 6617.7740248605 | 1146.5084313349 | 2850.1951065626 | 3453.2395637869 | 9206.6024979749 | 10021.4058562744 |
| 9/1/14 | 688566.94283017 | 0 | 46.1025482034 | 5 | 2363676 | 1011989.18098535 | 1280.8267682555 | 17521.7717104112 | 17065.4832823741 | 7008.31004199 | 1181.102424534 | 2791.0822674637 | 3566.3810584324 | 11249.3202441563 | 12591.9611080828 |
| 9/8/14 | 590046.851016563 | 0 | 41.3024566044 | 4 | 1912200 | 1192819.3890691 | 1418.1587014302 | 17733.7470761177 | 17041.4780492597 | 7886.957339099 | 1372.5040071485 | 2867.6098081902 | 3548.2285543039 | 11860.9137685962 | 12890.3930639003 |
| 9/15/14 | 578272.7305
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