06 Jul Assignment 2: Business Plan Breakdown 2—The Marketing PlanThi
Assignment 2: Business Plan Breakdown 2—The Marketing PlanThis is the second milestone of your business plan—the marketing plan.Tasks:Research the market of your chosen project. Based upon your research and what you have learned in the program, generate a 4- to 5-page marketing plan for your chosen project. In your marketing plan, you should address the following points: Explain how the marketing plan targets the market segment. Provide a positioning statement for your project. Define the products and services you will offer. Develop and detail a pricing strategy you will use. Describe the promotion plan you will implement. Identify the target locations with an assessment of their viability.Submission Details: By the due date assigned, save your paper as M2_A2_lastname_firstinitial.doc and submit it to the Submissions Area.This assignment is worth 100 points and will be graded according to the following rubric. Assignment 3 Grading CriteriaMaximum Points Explain how the marketing plan targets the market segment.16 Provide a positioning statement for your venture.16 Define the products or services to be offered.12 Develop and detail a pricing strategy to be used.16 Describe the promotion plan to be implemented.16 Define locations that will become targets, with an assessment of their viability.12 Write in a clear, concise, and organized manner; demonstrate ethical scholarship in accurate representation and attribution of sources; display accurate spelling, grammar, and punctuation.12 Total:100 Please be mindful of the Grading rubics and my business is seamtress
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