06 Jul Cover letters are a professional introduction to your resume. T

Cover letters are a professional introduction to your resume. They enable you to showcase your communication skills and provide a glimpse of your personality. Some employers won’t even consider a resume that is not accompanied by a cover letter. Therefore, all resumes should be sent with a cover letter.There are four steps to writing an effective cover letter. The first consideration is the heading and salutation. Your cover letter’s heading should be the same as your resume. If using a template, be sure to update the company name/address and change the date. Whenever possible, address the letter to a specific person. If you don’t have a specific contact name, use Attention: Hiring Manager.The first paragraph of the cover letter is critical to making a positive first impression. This paragraph should attract the reader’s attention. Be specific as to why you are writing and succinctly demonstrate your research of the company. Include a short summary of why you are a good candidate for the job. Capture the attention of the reader and avoid the ‘form letter’ approach.Instead of saying ‘I am writing in response to your advertisement in the newspaper’ start with ‘Customer service can be defined as taking care of your customers, their needs and desires, in a professional and courteous manner. This describes my customer service philosophy and therefore I believe I am an excellent candidate for the Account Manager position with your company.’The second paragraph offers your chance to sell your skills. This is the part of the letter that contains the sales pitch. Outline the top reasons you are worthy of an interview. Focus on why you are qualified for the position with specific examples of accomplishments.The closing paragraph should never close on a passive note. Tell the employer when you plan to follow up. Express an interest in the position and the company. Always thank them for taking the time to consider your qualifications.Ensure your cover letter is free from spelling and grammar errors. Don’t overuse the word ‘I.’ Remember the letter should highlight how you can benefit the company. Keep your letter short and simple, never longer than one page, preferably no more than four paragraphs. Always personally sign the letter when sending by mail or fax.