27 Aug This assignment will focus on the Big Boss Cement Inc. case

This assignment will focus on the Big Boss Cement Inc. case study. The report is to be written from the perspective of a strategic management consultant advising the senior decision maker(s) outlined in the case.Your report to the Senior Decision Maker (s) should include the following:• Brief outline and explanation of the key problems, decisions or issues and why they are important (2.5%).• Further discussion and focus on what you see as 1-2 of the priority issues facing the company (7.5%).• Analyze these key strategic issues and support your analysis with the concepts, frameworks and other course materials (60%). This analysis should be broken down into:o Macro-environmental Analysiso Competitive / Industry Analysiso Key Industry Pressures (KIPs) or drivers of growth• An assessment of BBCI’s strengths, weaknesses, opportunities and threats (5%).• A discussion of any obstacles or challenges the company may face (5%).• Discussion and analysis of a minimum of 2 options the organization has to address each of the key issues identified. Your discussion of the options should be based on your previous analysis and be inclusive of the advantages and disadvantages for the company (10%).• A set of clearly defined and actionable recommendations that BBCI should pursue which link to your discussion and analysis (7.5%).• Formatting, citations and Writing (2.5%).