25 May Read the rubric below to develop a scope of work. Develop the marketing mix of your product or service.? Describe each of the Ps of your marketing
Read the rubric below to develop a scope of work.
Develop the marketing mix of your product or service.
Describe each of the P’s of your marketing mix (do not define the P’s, as in the textbook definition. Keep the discussion about the P’s in YOUR marketing plan).
Then, use this information to create a table or illustration that presents the marketing mix and how it will be operationalized in the marketing plan. The marketing plan is a playbook, so be very specific about how each P will be operationalized in the marketing plan.
Be sure to explain the table in a detailed narrative. Do not leave the interpretation of the table to the reader to discern. Always explain the takeaways you want the reader to comprehend.
Align your paper with the rubric below. The section headers should be Marketing Mix Description, Operationalizing the Marketing Mix, and References.
MKTU 605: Week 4 Assignment and Rubric
Length: 3-5 Pages
Due: Sunday of Week 4, by 11:59 pm
Value: 100 Points
Read the rubric below to develop a scope of work.
Develop the marketing mix of your product or service.
Describe each of the P’s of your marketing mix (do not define the P’s, as in the textbook definition. Keep the discussion about the P’s in YOUR marketing plan).
Then, use this information to create a table or illustration that presents the marketing mix and how it will be operationalized in the marketing plan. The marketing plan is a playbook, so be very specific about how each P will be operationalized in the marketing plan.
Be sure to explain the table in a detailed narrative. Do not leave the interpretation of the table to the reader to discern. Always explain the takeaways you want the reader to comprehend.
Align your paper with the rubric below. The section headers should be Marketing Mix Description, Operationalizing the Marketing Mix, and References.
This assignment is due Sunday of week 4 by 11:59 pm.
Rubric: Evaluation Criteria
|
Grading Elements |
Exemplary |
Proficient |
Developing |
Emerging |
|
Marketing Mix Description |
30-25 Clearly and concisely describes the marketing mix of your product/service. |
24-20 Fairly clearly describes the marketing mix of your product/service. . |
20-15 Describes the marketing mix of your product/service. . |
15 – 0 Vaguely describes the marketing mix of your product/service. |
|
Operationalizing the Marketing Mix |
30-25 Clearly and concisely describes the five Ps and how they are operationalized in the marketing plan. |
24-20 Fairly clearly describes the five Ps and how they are operationalized in the marketing plan. |
20-15 Somewhat describes the five Ps and how they are operationalized in the marketing plan. |
15 – 0 Vaguely describes the five Ps and how they are operationalized in the marketing plan. |
|
References |
20-18 Lists at least six references supporting the marketing mix. |
17-14 Lists at least five references supporting the marketing mix. |
13-11 Lists at least three references supporting the marketing mix. |
10 – 0 Lists fewer than two references supporting the marketing mix. . |
|
Writing & Presentation Mechanics and APA |
20-18 The narrative and presentation are logical, well-written, and the required length. Spelling, grammar and, punctuation are accurate. Paper is APA formatted. The presentation applies the graphic called out in the assignment description. The presentation is not text-heavy and uses bullet points that spark interest. The presentation is supported by data, and is visually appealing, and is easy to understand. Paper is aligned to the rubric. |
17-14 The narrative and presentation are logical, well-written, and is the required length. Minor errors in spelling, grammar and/or punctuation. Paper is somewhat APA formatted. The presentation applies the graphic called out in the assignment description. The presentation is not overly text-heavy and uses bullet points that spark interest. The presentation is supported by data and is somewhat visually appealing, and easy to understand. Paper is aligned to the rubric. |
13-11 The narrative and presentation are somewhat logical and is the required length. Minor errors in spelling, grammar and/or punctuation. Paper is partially APA formatted. The presentation does not apply the graphic called out in the assignment description. The presentation is somewhat text-heavy. The presentation is not supported by data, and is not visually appealing, nor easy to understand. Paper is not aligned to the rubric. |
10 – 0 The narrative and presentation lack clarity and may be confusing and too long or too short. Paper is not APA formatted. Numerous errors in spelling, grammar and/or punctuation. The presentation does not apply the graphic called out in the assignment description. The presentation is text-heavy. The presentation is not supported by data. Paper is not aligned to the rubric. |
MKTU 605 Rubric Week 4 Assignment Page of 2 02/2020
Our website has a team of professional writers who can help you write any of your homework. They will write your papers from scratch. We also have a team of editors just to make sure all papers are of HIGH QUALITY & PLAGIARISM FREE. To make an Order you only need to click Ask A Question and we will direct you to our Order Page at WriteEdu. Then fill Our Order Form with all your assignment instructions. Select your deadline and pay for your paper. You will get it few hours before your set deadline.
Fill in all the assignment paper details that are required in the order form with the standard information being the page count, deadline, academic level and type of paper. It is advisable to have this information at hand so that you can quickly fill in the necessary information needed in the form for the essay writer to be immediately assigned to your writing project. Make payment for the custom essay order to enable us to assign a suitable writer to your order. Payments are made through Paypal on a secured billing page. Finally, sit back and relax.
Do you need help with this question?
Get assignment help from WriteEdu.com Paper Writing Website and forget about your problems.
WriteEdu provides custom & cheap essay writing 100% original, plagiarism free essays, assignments & dissertations.
With an exceptional team of professional academic experts in a wide range of subjects, we can guarantee you an unrivaled quality of custom-written papers.
Chat with us today! We are always waiting to answer all your questions.