02 Jan Within each discussion

WEEK 2: ANALYZING A COMPANY
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Within each discussion thread, one post will be made using Voice Thread, 2-4 minutes in length, explaining either an article on the discussion topic, or assignment work you have done in relation to the discussion topic. Students will review and respond to at least one other student’s Voice Threads, keeping interaction positive, professional and constructive.

One of your college friends, a computer information systems major, has been telling you that she believes a certain publicly held technology company is going to make a lot of money and ought to be a great investment, but she admits this is just based on her perspective of one of the company’s software products that’s been on the market for a couple of years. As an accounting major, you explain to her that no one has a crystal ball to accurately predict the future of a company with absolute certainty. However, to complement her qualitative view of this company’s value, you agree to quickly put together a more quantitative analysis based on the firm’s recent financial performance. To get us started in this discussion, for your first post, please explain in detail just one of the things you would analyze or look at to assess this company, and be sure to thoroughly articulate your thoughts and approach in terms that your friend, a CIS major, will understand. As the week progresses and we add more comments with additional suggestions from everyone in the class, we’ll build a good list of analytical techniques and assessment methodologies into our discussion so we can later compare and contrast the relative value of all the different ideas posted.