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DQ2 Sustainable Consumer

MPS616 Principles of Consumer Psychology

Module 6 Discussion

DQ1 Transdisciplinary Forces Shaping consumer behaviors during the 20th Century

After reviewing the assigned materials, explore the various advertizing, social and psychological factors that contributed to the rise of consumerism in the 20th century

DQ2 Sustainable Consumer Behavior

2a. After reviewing the assigned materials, elaborate on 4 key recent psychology related research findings about sustainable consumer behaviors.

2b. Compare and contrast the impact of consumerism versus sustainable consumer behaviors in your own life. Please provide specific examples.

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