21 Sep What type of new product was ‘New Coke’? How did the team concept and develop this product? Why did they decide to go in this direction? What went wrong? Explain what the flaw in their strat

Posted at 01:59h in Business & Finance /Marketing

ASSIGNMENT 2 page analysis, including: ...

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21 Sep This week’s material covers the key concepts around various digital mediums in how companies communicate with customers. Also, the correlation to ensure the content speaks to consumers to dr

Posted at 01:57h in Business & Finance /Marketing

  This week's material covers the key concepts around various digital mediums in how companies...

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21 Sep Refer to Chapter 5( File Given Below ): Under what conditions should a customer-strategy enterprise consider firing an unprofitable customer??? Think of the different types of conditions tha

Posted at 01:55h in Business & Finance /Marketing

 Refer to Chapter 5( File Given Below ): Under what conditions should a customer-strategy enterprise...

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21 Sep Firing Customers Under what conditions should a customer strategy enterprise consider firing a customer?? Think of the different conditions that a company should wish to end a relationship,

Posted at 01:50h in Business & Finance /Marketing

Firing Customers Under what conditions should a customer strategy enterprise consider firing a customer?  Think...

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19 Sep The Conscious Capitalism simulation involves business-to-business (B2B) marketing of computer products. Social media is often considered for business-to-consumer (B2C) marketing. Does

Posted at 12:42h in Business & Finance /Marketing

The Conscious Capitalism simulation involves business-to-business (B2B) marketing of computer products. Social media is often...

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19 Sep Relevance has always been the challenge of the advertising industry. Summarize Kristi Roger’s assessment of the advertising industry in her Ted Talk. Considering her hypothesis and res

Posted at 12:41h in Business & Finance /Marketing

Relevance has always been the challenge of the advertising industry. Summarize Kristi Roger's assessment of...

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19 Sep Read Chapter1 of Never Split the Difference?and write three paragraphs about what you learned and how you think you might use this in your school work and career. This is not a book re

Posted at 12:40h in Business & Finance /Marketing

Read Chapter1 of Never Split the Difference and write three paragraphs about what you learned and...

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18 Sep This is the first of two discussion question assignments for the semester. This assignment relates to the reading by Shoemaker and Krupp (2015) entitled The Power of Asking Pivotal

Posted at 04:05h in Business & Finance /Marketing

This is the first of two discussion question assignments for the semester. This assignment relates...

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18 Sep Listen to the 2 attached audios of the following guest speakers: For each speaker, please share your answers to the following questions: 1. One thing that surprised you 2. One

Posted at 04:02h in Business & Finance /Marketing

1. Listen to the 2 attached audios of the following guest speakers: 2. For each...

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18 Sep Develop the Situational Analysis for the Complete Marketing Plan. Customer characteristics/Market Demographics, Market needs, SWOT analysis. Submission Instructions: The paper i

Posted at 03:58h in Business & Finance /Marketing

Develop the Situational Analysis for the Complete Marketing Plan. Customer characteristics/Market Demographics, Market needs, SWOT...

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